Genesis by StudioPress

Genesis, is a two part theme.  It consists of the main “parent theme” underneath with the “child theme” on top. The “parent theme” provides the main functionality of the site, while the “child” theme allows design customization without touching (and potentially messing up) the framework underneath.  

Genesis is my theme of choice and used by over 101 000 people and there are good reasons for this.  I worked this out the hard way, initially using an alternative premium theme by a different company and it was only after changing to Genesis that I learned just how easy WordPress can be.

Genesis is very easy to use, it looks great and they have lots of child themes. All the child themes can be customized it make your website truly  fit your brand, with no coding knowledge needed.

So there are five main reasons why I love the Genesis Framework by StudioPress, and it would be a great choice for you too:

1. Search Engine Optimization.  The SEO of WordPress is great; but the SEO of WordPress with a Genesis theme is even better.
2. Mobile responsive.  These days, with a significant number of people accessing the web on smartphones and tablets, a responsive website is imperative.  There are a large number of highly responsive child themes.
3. Highly customizable.  Genesis makes it easy to customize your site, exactly as you want it.
4. Fast.  Genesis has very clean, lightweight code, creating very fast loading times.  Loading time has been shown to be significant to whether people stay on a site.
5. Support.  Genesis has great support.  So, when you buy Genesis not only are you given access to a beginners guide, tutorials and a community forum but access to a responsive support team too.

There are other reasons why Genesis is a great framework, such as the great security features.

Child Themes

When you buy a theme for the first time, you buy the Genesis Framework and a child theme.  Later, if you choose to buy a different child theme, perhaps for a different website, you only need to buy the child theme, you do not need to buy the Genesis Theme Framework again.  This makes it much more affordable with many child themes only about $20.

There are a large array of child themes, so how do you choose the one that’s best for you.  Here are a few ideas to help:

• Choose one that is highly responsive.
• Choose one that is designed for the type of website you are building.
• Choose one that looks most similar to what you want your website to be.
• Look at the demos of any theme you are interested in on the StudioPress site

If you are still confused, why not try the StudioPress theme chooser?

A great deal

As a valued reader of my site: If you choose to buy the Genesis framework using my affiliate link below, then as a thank you I will give you access to some great WordPress training videos to help you on your journey.

Here is how to take advantage of the deal:

1. Buy the Genesis Framework.

2. Forward the “Welcome to StudioPress!” confirmation email to StudioPress@InternetBusinessHandbook.com

3.  Enjoy Genesis and your bonus tutorials.